American Crew
Working alongside American Crew, I create monthly web banners and promotional emails for desktop and mobile to support the brand’s digital marketing efforts and share special offers with customers. The work highlights American Crew’s premium men’s grooming products. Each design aligns with the brand’s modern, masculine aesthetic, using bold imagery and sleek typography to appeal to its target audience while also being responsive.
The promotional emails effectively communicate product launches, offers, and styling tips, while the web banners drive traffic and conversions. I have a strong working relationship with the client and we collaborate throughout the project. Particular care is taken to balance creativity with clarity, ensuring that every design is both on-brand and results-driven. This ongoing body of work plays a key role in reinforcing American Crew’s identity online
